Manhattan Active Omni has been recognized as a WBA Winner for New Product Innovation in the World Business Awards 2019. The World Business Award for New Product Innovation [NEW] recognizes innovative products and services recently launched to market offering a point of difference from their competitors.

Manhattan Associates was founded in 1990 in Manhattan Beach, California and incorporated in Georgia in 1998. Today, Manhattan has a strong presence around the globe, including across Australia. Manhattan Associates develops, sells, deploys, services and maintains software solutions designed to manage supply chains, inventory and omnichannel operations for retailers, wholesalers, manufacturers, logistics providers and other organisations.

In 2018 Manhattan Associates launched Manhattan Active™ Omni software-as-a-service (SaaS), a first of its kind omni-channel-as-a-service platform for enterprises that must respond swiftly to the rapidly changing demands of the digital consumer.

With the launch of Manhattan Active™ Omni, Manhattan was the first to fuse order management and store fulfilment applications with next-generation, point of sale and clienteling applications on a single platform that is cloud native, versionless and fully extensible — setting the standard for next-generation sales, service and fulfilment technology.

“Manhattan Associates has spent the last decade deploying market-leading omni-channel applications for many of the world’s leading brands and retailers. Our customers have told us they love our capabilities, but they must adapt more quickly to market demands,” said Brian Kinsella, Manhattan’s vice president of product management. “Our new Manhattan Active Omni Solution platform enables customers to stay current with our latest and greatest capabilities, while also giving them full flexibility to embed their own custom enhancements.”

Manhattan Active™ Omni platform is the most technologically advanced omnichannel commerce solution ever engineered. Built for the cloud, Manhattan Active Omni not only delivers the industry’s leading order management solution, it also includes next generation point of sale, intuitive store fulfilment, omnichannel promotions and a retail-focused CRM with case management and native social integration to ensure retailers are ready to deliver on their customer promises.

In 2018, Manhattan Associates added a significant number of new customers to its omnichannel client base, expanding its market share and global presence. Record retail holiday season volumes gave Manhattan the perfect opportunity to pressure test Manhattan Active Omni under the toughest real-world conditions. This proven performance of Manhattan’s microservices platform is now helping Manhattan Associates attract additional pipeline which the company anticipates converting into future business.

Brand owners and retailers alike are striving to create world-class customer experiences across channels and touchpoints. So, Manhattan reimagined and reinvented Manhattan Active Omni from the ground up, creating the industry’s leading solution for contact centre, store sales and service, and customer engagement across all channels and customer touchpoints.

The Manhattan Active Omni suite is the first of its kind, engineered for an omnichannel world, and built to deliver on the customer experience promise. Born in the cloud, Manhattan Active Omni is a comprehensive portfolio of solutions and services that is always current and fully extensible.